RiRi in Julia Seemann

Rihanna-In-Julia-Seemann-adidas-Originals-x-Kanye-West-Yeezy-Season-1 Untitled-2

My girl RiRi sure works fast. Not even a full week since the VFiles Made Fashion AW15 show and Rihanna is already wearing a full look from one of the designers’ runway collections. Julia Seemann, one of my favourites from the four finalists, presented a strong collection of assorted textures and bold colours, including this ensemble’s unconventional mix of blue teddy bear fur and dark contrast-stitched denim. Rihanna has a track record for scoping out up-and-coming designers and breaking them into the mainstream by wearing them pretty much before anyone. Whether she’s doing this by keeping her ears to the ground or by relying on a super connected stylist is irrelevant. Her influence is unquestionable. and the free PR she’s giving to fresh-out-of-school designers is invaluable.

You can see Julia Seemann’s entire collection here and read our coverage of the entire VFiles Made Fashion show here.

Images via Getty

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