Earthy Babes

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LRS Studio is a New York-based label led by Mexican-born and L.A.-raised designer Raul Solis. As you can see from the label’s FW 2015 lookbook, Solis loves to play with colour and texture in his garments, although the finished product is never overdone. Instead, pieces are vibrant, intriguing, idiosyncratic, but are still extremely wearable, thanks to classically-cut silhouettes and the use of fabrics like leather, wool, cashmere, and vinyl. Solis is inspired by music, street style, and nightclub culture, and from these divergent sources he crafts clothes that are equal parts rebellious and refined, organic and abstract.

You can check out more of the brand’s looks and fall campaign over on their IG.

Hazy Shades of Gold

the_virgin_suicides_image13fashion-firm-virgin-suicides--large-msg-131948601481virgin-suicides-1999-09-gRuby_June_Virgin_Suicides-21125873EmmyRossum_1194_46 1120562tumblr_m5ue5g4TGh1qz9qooo1_1280Sophia Coppola’s once-illustrious film career may have fallen off in a pretty big way, but her stunning debut still stands now as it did 15 years ago upon its release. Part of The Virgin Suicides‘s power was its dreamy film score, composed by French band Air. Another part, of course, was its 1970s costume design. To celebrate the iconic film’s 15th anniversary, The Pack selected some of our favourite shots from the film, each one more sun-drenched and lush than the one before. To get the girls’ looks, all you need are white lacey dresses, short-sleeved white blouses, and a pair (or two) of wide leg jeans. And I guess a head of flowing blonde locks….

Images via The Virgin Suicides and Dazed

Eyland FW15

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Eyland is an Icelandic fashion label based in Reykjavík and created by Ása Ninna. Dedicated to creating high quality, timeless clothes with an edge, the Eyland brand is perfect for the modern woman who enjoys a touch of menswear in her clean cut and feminine style. Ninna uses a lot of black leather. The Eyland woman is tough but also alluring, preferring to show skin in unexpected ways like in a low-cut backless dress or in a top with shoulder cut-outs.

You can see more of their most recent lookbook here.

Images via Eyland


Avincelli_MashaReva_MG_1704 Avincelli_MashaReva_MG_1823-CMYK Avincelli_MashaReva_MG_1987_CMYK Avincelli_MashaReva_MG_2233-01AIf you’ve flipped through the pages of a fashion magazine or clicked through one of the thousands of fashion blogs out there within the past 5 years, chances are you’ve probably seen Ukranian designer Masha Reva‘s stunning botanical sweatshirts. A student of Central Saint Martins, Reva incorporates visual motifs from nature and Eastern European tradition and layers them on top of casual athletic wear using digital technology. This use of technology is much more than just a method of practice, but rather a constant presence in her textiles.  Floral and jewelled prints look like a hodgepodge of Photoshop layers taken from iPhone pics, sometimes with the loading bars still visible. It’s a clever nod to her history and a knowing wink at a post-Tumblr present.

Based on her influences, this editorial from Wild magazine is pretty much the ideal way to exhibit Masha Reva’s opulent prints. Faded, translucent shots are layered on top of each other, creating a dreamy kaleidoscope. I especially love the use of a reflective surface in the last picture, its diamond shape and light-catching properties making the finished product look especially gem-like.

Images via Wild magazine

Local Inspiration: Muttonhead

Lauren Mitchell is a feminist, mega Drake stan, and my long time bb. When she’s not rippin’ up comedy clubs in the 6ix, or dropping knowledge on her Drake podcast, she finds time to write a regular column for The Pack. You can check out her hilarious Tweets and read the rest of her writing for The Pack here.
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When I was in my early 20s I went through a phase where I tried really hard to only buy ethically-sourced clothing. And it was really hard. On top of which, I would always find excuses to eventually own H&M or whatever other cheap, stylish stuff I could get my hands on. I love thrifting, and so I could always use that as an excuse, like, I didn’t really give Corporation XYZ any of my money, so I’m off the hook. Either way, they way in which my clothes are made is still always at the back of my mind, which is a large part of the reason I was so initially attracted to Muttonhead, a Toronto based clothing company that designs and makes all of their clothing right here, in the 6ix.

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On top of being sustainably made, Muttonhead also designs clothes that I really like. They make sturdy, genderless basics that are classic and sharp at the same time. They stick to what they are good at: similar styles done in a variety of colours, but not an overwhelming selection. This is not fast fashion, Muttonhead isn’t trying to keep up with the latest trends, and by doing that, they’ve managed to create a refreshingly timeless aesthetic. And to be honest, in a day and age where more well-known Canadian designers, like Dquared2are doing stupid, offensive, and incredibly tone deaf shit like calling their most recent collection Dsquaw, Muttonhead’s gimmick-free philosophy is pretty inspiring.


Bonus: Me, wearing my fav Muttonhead piece that I own, plus a few other coveted pieces sold in Muttonhead’s online shop

Images via Muttonhead

American Classic

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Model: Ava
Styling: Veronika and Ira Aprubs
Photography: Jakob & Hannah

Leave it to a German to perfect the staple of classic American sportwear: denim. Based in Berlin and designed by Veronika Aprubs, Bluet jeans are produced from fine Japanese denims and handcrafted in limited quantities in northern Germany. My favourite thing about their denim is that there’s no unsightly washes or trendy pre-distressed details. A lifetime of buying jeans has taught me that anything printed, discoloured, or acid wash usually ends up in my clothing donation bin within a year or two. Bluet Denims are classic pieces—jeans, skirts, jackets, and overalls—in solid colours that you can wear forever, cut in flattering silhouettes and manufactured with an uncompromising devotion to quality.

Currently you can only buy Bluet jeans in Berlin, so if you’re out there, the world (of high quality blue jeans) is your oyster. For the rest of us, all we have are these minimalist shots featuring a model that resembles Jennifer Lawrence. And you know what? I’m ok with it because a) the aesthetic is stunning in its simplicity and b) J. Law is a babe.

(Hit me up if you’re into shipping me some jeans tho)

Subconscious Obsession: Wide-Leg Jeans

jnco-2 P1017256 (1) jnco-4wideleg-1 jnco-3 fasutine8If you’ve spent the past decade struggling with poor circulation, thigh-rubbin’, and bizarrely patterned seam imprints on your legs, fear no more. It would appear that the tide is turning and fashionable women are no longer clinging on to their skinny jeans with a fervour so manic, you’d think they actually enjoyed wearing them or something. Since the rise in popularity of off-kilter womenswear labels like Marques’Almeida, Eckhaus Latta, and Faustine Steinmetz, as well as the proliferation of slouchy shapes in recent collections from The Row, Christopher LemaireCéline, and Stella McCartney, fashion industry insiders (and Rihanna) are getting photographed with increasing regularity outside of fashion shows in comfy wide leg jeans frayed to perfection.

I must admit we hopped on the bandwagon early on as well.

What is immediately appealing about this JNCO-revival is the comfort factor. While fashionably-inclined women are accustomed to a certain level of discomfort for style’s sake, I am of the school of thought that I should still feel good when I’m in my clothes or else I probably won’t wear them. Of course, skinny jean manufacturers helped by producing them in stretchy spandex blends. But I’d be lying if I said I wasn’t excited to wear jeans so loose there’s a draft when I’m walking. Also of interest to me: how long a well-cut pair of wide leg jeans can make your legs look.

Images via Eckhaus Latta, Rachey Comey, Marques’Almeida, Sunnei, Fuyuri’s Diary, Faustine Steinmetz, and Fake Tokyo