Earthy Babes

LRS_Fall2015--1 LRS_Fall2015--2 LRS_Fall2015--3 LRS_Fall2015--4 LRS_Fall2015--5 LRS_Fall2015--7 LRS_Fall2015--8 LRS_Fall2015--9Images via LRS Studio

LRS Studio is a New York-based label led by Mexican-born and L.A.-raised designer Raul Solis. As you can see from the label’s FW 2015 lookbook, Solis loves to play with colour and texture in his garments, although the finished product is never overdone. Instead, pieces are vibrant, intriguing, idiosyncratic, but are still extremely wearable, thanks to classically-cut silhouettes and the use of fabrics like leather, wool, cashmere, and vinyl. Solis is inspired by music, street style, and nightclub culture, and from these divergent sources he crafts clothes that are equal parts rebellious and refined, organic and abstract.

You can check out more of the brand’s looks and fall campaign over on their IG.

Hazy Shades of Gold

the_virgin_suicides_image13fashion-firm-virgin-suicides--large-msg-131948601481virgin-suicides-1999-09-gRuby_June_Virgin_Suicides-21125873EmmyRossum_1194_46 1120562tumblr_m5ue5g4TGh1qz9qooo1_1280Sophia Coppola’s once-illustrious film career may have fallen off in a pretty big way, but her stunning debut still stands now as it did 15 years ago upon its release. Part of The Virgin Suicides‘s power was its dreamy film score, composed by French band Air. Another part, of course, was its 1970s costume design. To celebrate the iconic film’s 15th anniversary, The Pack selected some of our favourite shots from the film, each one more sun-drenched and lush than the one before. To get the girls’ looks, all you need are white lacey dresses, short-sleeved white blouses, and a pair (or two) of wide leg jeans. And I guess a head of flowing blonde locks….

Images via The Virgin Suicides and Dazed

Eyland FW15

12web_1024x1024 1795554_826664377406626_8720880734772655068_n Untitled-1 eyland8

Eyland is an Icelandic fashion label based in Reykjavík and created by Ása Ninna. Dedicated to creating high quality, timeless clothes with an edge, the Eyland brand is perfect for the modern woman who enjoys a touch of menswear in her clean cut and feminine style. Ninna uses a lot of black leather. The Eyland woman is tough but also alluring, preferring to show skin in unexpected ways like in a low-cut backless dress or in a top with shoulder cut-outs.

You can see more of their most recent lookbook here.

Images via Eyland


Avincelli_MashaReva_MG_1704 Avincelli_MashaReva_MG_1823-CMYK Avincelli_MashaReva_MG_1987_CMYK Avincelli_MashaReva_MG_2233-01AIf you’ve flipped through the pages of a fashion magazine or clicked through one of the thousands of fashion blogs out there within the past 5 years, chances are you’ve probably seen Ukranian designer Masha Reva‘s stunning botanical sweatshirts. A student of Central Saint Martins, Reva incorporates visual motifs from nature and Eastern European tradition and layers them on top of casual athletic wear using digital technology. This use of technology is much more than just a method of practice, but rather a constant presence in her textiles.  Floral and jewelled prints look like a hodgepodge of Photoshop layers taken from iPhone pics, sometimes with the loading bars still visible. It’s a clever nod to her history and a knowing wink at a post-Tumblr present.

Based on her influences, this editorial from Wild magazine is pretty much the ideal way to exhibit Masha Reva’s opulent prints. Faded, translucent shots are layered on top of each other, creating a dreamy kaleidoscope. I especially love the use of a reflective surface in the last picture, its diamond shape and light-catching properties making the finished product look especially gem-like.

Images via Wild magazine

Local Inspiration: Muttonhead

Lauren Mitchell is a feminist, mega Drake stan, and my long time bb. When she’s not rippin’ up comedy clubs in the 6ix, or dropping knowledge on her Drake podcast, she finds time to write a regular column for The Pack. You can check out her hilarious Tweets and read the rest of her writing for The Pack here.
2Muttonhead8Muttonhead 5Muttonhead

When I was in my early 20s I went through a phase where I tried really hard to only buy ethically-sourced clothing. And it was really hard. On top of which, I would always find excuses to eventually own H&M or whatever other cheap, stylish stuff I could get my hands on. I love thrifting, and so I could always use that as an excuse, like, I didn’t really give Corporation XYZ any of my money, so I’m off the hook. Either way, they way in which my clothes are made is still always at the back of my mind, which is a large part of the reason I was so initially attracted to Muttonhead, a Toronto based clothing company that designs and makes all of their clothing right here, in the 6ix.

4Muttonhead 6Muttonhead

On top of being sustainably made, Muttonhead also designs clothes that I really like. They make sturdy, genderless basics that are classic and sharp at the same time. They stick to what they are good at: similar styles done in a variety of colours, but not an overwhelming selection. This is not fast fashion, Muttonhead isn’t trying to keep up with the latest trends, and by doing that, they’ve managed to create a refreshingly timeless aesthetic. And to be honest, in a day and age where more well-known Canadian designers, like Dquared2are doing stupid, offensive, and incredibly tone deaf shit like calling their most recent collection Dsquaw, Muttonhead’s gimmick-free philosophy is pretty inspiring.


Bonus: Me, wearing my fav Muttonhead piece that I own, plus a few other coveted pieces sold in Muttonhead’s online shop

Images via Muttonhead

American Classic

bluetjakob_and_hannah-bluet_denim-02 jakob_and_hannah-bluet_denim-03 jakob_and_hannah-bluet_denim-04 bluet2Bluet Denim Lookbook – Basics
Model: Ava
Styling: Veronika and Ira Aprubs
Photography: Jakob & Hannah

Leave it to a German to perfect the staple of classic American sportwear: denim. Based in Berlin and designed by Veronika Aprubs, Bluet jeans are produced from fine Japanese denims and handcrafted in limited quantities in northern Germany. My favourite thing about their denim is that there’s no unsightly washes or trendy pre-distressed details. A lifetime of buying jeans has taught me that anything printed, discoloured, or acid wash usually ends up in my clothing donation bin within a year or two. Bluet Denims are classic pieces—jeans, skirts, jackets, and overalls—in solid colours that you can wear forever, cut in flattering silhouettes and manufactured with an uncompromising devotion to quality.

Currently you can only buy Bluet jeans in Berlin, so if you’re out there, the world (of high quality blue jeans) is your oyster. For the rest of us, all we have are these minimalist shots featuring a model that resembles Jennifer Lawrence. And you know what? I’m ok with it because a) the aesthetic is stunning in its simplicity and b) J. Law is a babe.

(Hit me up if you’re into shipping me some jeans tho)

Subconscious Obsession: Wide-Leg Jeans

jnco-2 P1017256 (1) jnco-4wideleg-1 jnco-3 fasutine8If you’ve spent the past decade struggling with poor circulation, thigh-rubbin’, and bizarrely patterned seam imprints on your legs, fear no more. It would appear that the tide is turning and fashionable women are no longer clinging on to their skinny jeans with a fervour so manic, you’d think they actually enjoyed wearing them or something. Since the rise in popularity of off-kilter womenswear labels like Marques’Almeida, Eckhaus Latta, and Faustine Steinmetz, as well as the proliferation of slouchy shapes in recent collections from The Row, Christopher LemaireCéline, and Stella McCartney, fashion industry insiders (and Rihanna) are getting photographed with increasing regularity outside of fashion shows in comfy wide leg jeans frayed to perfection.

I must admit we hopped on the bandwagon early on as well.

What is immediately appealing about this JNCO-revival is the comfort factor. While fashionably-inclined women are accustomed to a certain level of discomfort for style’s sake, I am of the school of thought that I should still feel good when I’m in my clothes or else I probably won’t wear them. Of course, skinny jean manufacturers helped by producing them in stretchy spandex blends. But I’d be lying if I said I wasn’t excited to wear jeans so loose there’s a draft when I’m walking. Also of interest to me: how long a well-cut pair of wide leg jeans can make your legs look.

Images via Eckhaus Latta, Rachey Comey, Marques’Almeida, Sunnei, Fuyuri’s Diary, Faustine Steinmetz, and Fake Tokyo

TRF AW 2014

zaratrf-aw14b zaratrf-aw14d zaratrf-aw14 zaratrf-aw14cSome of my favourite shots taken from the brand new autumn/winter lookbook by Zara’s casual line, Trafaluc (TRF). These looks really remind me of 60s French icons like Marianne Faithful and Françoise Hardy. I adore the cream faux fur coat and the awkward boyishness of the shrunken denim jacket, paired with the maroon corduroy skirt. ❤

Try as I might, I just can’t stop shopping at Zara. Their styling is always so on point and items are easily shoppable online. In an effort to condense my closet and be less wasteful, I’m attempting to curb my Zara purchases to three items or less per season. Please don’t ask me what number I’m at so far for fall/winter. It’s better left unsaid.

All images via

Eckhaus Latta

eck8 eck1 eck9eck2 eck3 eck4 eck5 eck7 eck6

Eckhaus Latta are Mike Eckhaus and Zoe Latta, both American, and graduates of the Rhode Island School of Design. The former classmates both have backgrounds in art (Mike in sculpture and Zoe in textile design), and are particularly well known for their use of unconventional fabrics, many of which are sourced from recycled deadstock. They like doing wacky shit like paint their models’ faces in purple and incorporate shoe layering in their runway shows. Male models flaunt in crop tops and minis, and artistic concepts are prioritized over fashion trends. Many of their looks aren’t pretty per se (those mesh lavender pants though) but all of them exude loveable exuberance. I love the generous use of light denim and the impressive variety of textures like patio furniture plastic, Moroccan rugs, and transparent leather. It’s like a really intense episode of Project Runway at Home Depot, with a healthy dose of tumblr vibes. Oh yeah. They also soundtracked their SS14 collection to a track by White Mateiral co-founder DJ Richard‘s . Sold.

The unisex label is currently available at Opening Ceremony and Maryam Nassir Zadeh.

Images of AW14 and SS15 collections from

Lookbook: Markoo SS15

Untitled-1 Untitled-2 Untitled-3

If I had to name a few of my favourite Toronto labels, Tania Martins and Mona Koochek’s Markoo Studios would definitely be one of them. I first fell for the brand when a colleague tipped me off on their leather-centric AW13 collection, in particular, a black calfskin sweatshirt. Back then I was just starting to grow tired of wearing bright colours, and the collection’s colour palette of black, grey, olive, and oxblood really spoke to me. I loved the classic silhouettes and almost gender-neutral cuts of the clothes, as well as the unexpected detailing on some of the pieces. A dress shirt with a pleated panel. A heather grey sweatshirt with intricate braiding on the sleeves. Leather trousers that fit like jogging pants (before everyone else started doing it). Untitled-4 Untitled-5

Indeed, what made Markoo so memorable to me was the subtlety with which it interpreted trends, and how current the trends were. It’s true. Canucks, for the most part, can be a bit slow when it comes to thinking ahead and dressing for the part. Forget starting trends—Canadians have a hard enough time catching on to what the rest of the world is wearing. For example, sneakers, like the Adidas Stan Smiths and the Nike Free Runs, have been a major trend for a few seasons now. But at Toronto fashion week, I was pretty shocked by how few sneakers and how many platform pumps I saw. Untitled-6 Untitled-7

Of course, there’s nothing wrong with marching to the beat of our own drum (however uncomfortable that march may be). But based on my own fashion proclivities, I’m thankful there are designers in this city who are as inspired by Céline and Margiela and Acne as I am, and who love black, white and denim, mesh detailing, slouchy leather, and dressing like a boy as much as I do. Untitled-8 Untitled-9 Untitled-10

Just last week, Markoo presented its Spring Summer 2015 collection, and I was delighted to receive the accompanying lookbook in my inbox. Much like my first encounter with the brand one year ago, the collection features plenty of neutrals and monochrome, leather and denim, and relaxed sportswear that looks cozy and elegant. I like that the Markoo woman is feminine but very low-key about it. She’s the type of woman to be dressed in a heavy, floor-length denim smock and still be the most alluring woman in the room, thanks to a pair of conveniently placed shoulder cut-outs. This collection is sexy but, much like past seasons, never overtly so. Instead we get whispers and suggestions of it, in the flashes of skin peeking through strips of mesh, and in the glimpses of tanned shoulders made bare by well-cut tanks and off-the-shoulder dresses. It just so happens that I have a “thing” for women’s shoulders. Don’t ask me why, but I think it’s the most beautiful part of a woman’s body. So thanks Tania and Mona for appealing to this no-longer-secret fetish of mine. I’ll start saving my money now so I can cop a few pieces in six months’ time.

Click for the complete lookbook and where to buy after the jump!

Continue reading